Evaluation 5 :How did you attract/address your audience?

I have used flicker to show the areas where i have addressed my audience.
Front cover:http: http://www.flickr.com/photos/dan1elmonaghan/8359854242/
Contents page: http://www.flickr.com/photos/dan1elmonaghan/6962897456/
Double page spread: http://www.flickr.com/photos/dan1elmonaghan/8358772289/